Online Media Management

This course focuses on communicating via social media and websites. Students will learn about the core concepts of social media today, keeping in mind and knowing it is ever-changing. Students will learn how to apply different social media tools in various contexts in addition to measuring effectiveness of these tools. Students will create an online portfolio (website), based on their academic discipline, and gain an appreciation of how websites play a key role in communication today. Credit toward graduation not allowed for COMM 4400, AGCM 4400 and MKTG 4400.Prerequisite(s): COMM 1100 or COMM 1110, and ENGL 1101 with a minimum grade of C.